Actions

Actions are insights automatically derived from analytics data aiming to convey useful information about trends in the client's data. action

The table backing action looks like this ( some columns are omitted ):

json

{
    "id": "some-uuid",
    "site_id": "some-uuid",
    "builder": "generic-action-builder",
    "hash": "action-hash",
    "component_name": "benefit-action",
    "category": "placeholder",
    "channel": "general",
    "text": "Marketing ROI decreased by -79%",
    "description": "From 22973:1 in Q1/23 to 4831:1 in Q2/23",
    "payload": {
        "dateRange": {
            "startDate": {
                "year": 2023,
                "quarter": 1
            },
            "endDate": {
                "year": 2023,
                "quarter": 2
            }
        }
    },
    "benefit": {
        "text": "Marketing ROI",
        "unit": "%",
        "amount": -79,
        "description": "Q1/23 -> Q2/23"
    },
    "group_level_category": "placeholder",
    "executable": false,
    "done": false,
    "state": "new",
    "current_score": 100.0,
    "team_id": "some-uuid",
    "affected_category": "Unknown",
    "insight_type": "Marketing ROI",
    "descriptor_id": "some-uuid"
}

{
    "id": "some-uuid",
    "site_id": "some-uuid",
    "builder": "generic-action-builder",
    "hash": "action-hash",
    "component_name": "benefit-action",
    "category": "placeholder",
    "channel": "general",
    "text": "Marketing ROI decreased by -79%",
    "description": "From 22973:1 in Q1/23 to 4831:1 in Q2/23",
    "payload": {
        "dateRange": {
            "startDate": {
                "year": 2023,
                "quarter": 1
            },
            "endDate": {
                "year": 2023,
                "quarter": 2
            }
        }
    },
    "benefit": {
        "text": "Marketing ROI",
        "unit": "%",
        "amount": -79,
        "description": "Q1/23 -> Q2/23"
    },
    "group_level_category": "placeholder",
    "executable": false,
    "done": false,
    "state": "new",
    "current_score": 100.0,
    "team_id": "some-uuid",
    "affected_category": "Unknown",
    "insight_type": "Marketing ROI",
    "descriptor_id": "some-uuid"
}

Actions ​

Actions